A trademark refers to any legally protected symbol, logo or specific phrase indicating the origin of goods and services in commerce. By having this legal tool at hand, one prevents others within the same industry from using names identical to theirs. This protection further strengthens the brand and adds value to it making it easy to promote recognition and win trust among customers. https://kuwaithelplinegroup.com/how-to-trademark-a-business-name-protect-your-brand/